About us
“Understanding today what is needed in the future and building the bridge together for a successful future.”
Our mission: to provide orientation and perspectives in uncertain times.
We believe that people will continue to play an important role in the digital world of tomorrow. New perspectives and broadening horizons – by and for people – are always at the heart of our work.
With our know-how, we link theory and practice. Scientifically based expert knowledge on future topics, combined with more than 25 years of professional experience on the industry, agency as well as trade side, is what sets us apart.
Our way of working: Analysis, impulses and perspectives.
These three areas form the basic framework of our working method. Depending on the needs of our customers, we start at individual starting points. In this way, we guarantee efficient and customized consulting and task solutions.

ANALYSIS
The status quo is the starting point of any change. In the context of the task at hand, we focus on an efficient target-oriented stocktaking, using proven analysis tools. One of our strengths is our ability to quickly familiarize ourselves with complex issues and structures. Thanks to the close cooperation with our partners, we are able to draw on industry-specific data as required.

IMPULSE
Creating knowledge transfer and providing new impulses - this is particularly important to us when working with our clients. They benefit from our many years of experience in various industries, such as the sports & fashion and health & beauty worlds. In addition, through the regular exchange with our cooperation partners, we have the latest knowledge about future topics. Because sustainability is very important to THE NEW, we pay special attention to this aspect in our impulses.

Perspectives
In all our activities we follow the "look ahead" principle. Depending on the task at hand, we work with our clients to identify and develop concrete scenarios and perspectives in connection with the challenges of our time. In doing so, we see future-relevant target groups and stakeholders as an important success factor. They are firmly anchored in our way of thinking and working.
Our team
We love variety and innovation! Our authentic and multifaceted team not only enriches THE NEW, but is also noticeable in the trusting cooperation with our business partners. Furthermore, we don’t just see “New Work” as a buzzword, but live it every day. As a fluid team, the spatial separation between Frankfurt, Rottweil and THE NEW headquarters in Stuttgart is no obstacle for us. On the contrary: together we continuously test analog as well as digital working techniques, which are also used by our customers.

Managing Director THE NEW
Expert for sustainability, megatrends and future-relevant lifestyles

Junior Project Manager
Multimedia expert
Freelancer
Florian is a new member of our team and will introduce himself to you shortly “with more text”.

Assistant Communication
Expert in public relations and cross-media editing
Cooperation and network partners
Thanks to our cooperation and network partners, we are able to offer a customized service portfolio within a wide range of industries and across the entire value chain. In addition to the “extended workbench” through our partners from different areas of competence, we use the cooperation for us as a knowledge platform and horizon broadening. We network our competencies from THE NEW with the expertise of various specialists. Together we tackle the challenges of our clients, answer their questions and, if necessary, create new products or services for them.
This is what our long-term cooperation and network partners say about their collaboration with THE NEW:

Are you interested in expanding THE NEW’s network with your expertise? Excellent! Feel free to contact us at: welcome@thenew.online